10 min read
Loyalty card templates: printable or digital card maker
Loyalty card template searches mean one of two things, a printable layout or a digital card maker. Here is the difference, and what belongs on either.
Blog
Getting customers back.
How small shops actually get customers back: what works on a counter, what a wallet card changes, and what the numbers look like when it does.
10 min read
The best loyalty card apps for small businesses
Six loyalty apps compared on price, wallet format and messaging channels, using figures fetched from each vendor's own pricing page in October 2026.
Latest posts
8 min read
What is a loyalty card? How they work and why shops use them
What a loyalty card actually is, how it works at the till, where the idea came from, and why independent shops still run one today.
8 min read
Digital membership cards: when a membership beats a stamp card
What a digital membership card actually is, when it beats a stamp card, and the one thing it is not: a paid subscription.
9 min read
Small Business Saturday and Black Friday without a sitewide discount
Both dates reward whoever shows up. A loyalty program rewards the right person instead of discounting every customer, regulars included.
10 min read
How to start a loyalty program for a small business
Most loyalty programs go wrong at the first decision, not the tenth. Six choices, in order, from what to reward to the first message you send.
7 min read
Digital stamp cards: how a punch card works on a phone
What a digital stamp card actually is, how a stamp gets from the counter to a customer's phone, and the three things that make it different from paper.
9 min read
Toast loyalty program: what restaurants get, and what it misses
Toast bundles Loyalty with email and SMS in its Marketing Suite, tied to a POS subscription. What that setup covers, and what a wallet card does instead.
8 min read
Free loyalty cards: what the free options really cost you
A paper stamp card and a free loyalty app both say zero on the price tag. Here is what each one actually gives up to get there, and when that trade is fine.
8 min read
Loyalty card examples: what the good ones have in common
Four real loyalty cards taken apart, from a coffee app to a classic car wash experiment, to find the traits that actually make a card get used.